I love design, story and experience

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I am a Lead Product Designer with a Cand.it in Web Communication, specializing in the orchestration of complex digital products within Fintech, SaaS, and Enterprise Security. My work is defined by a commitment to Information Ecology: the belief that the best user experiences are not just visually elegant, but logically resilient and scalable.

Specialties:
- Product design
- User Experience design
- Visual conceptualization
- Interaction design
- Visual communication for printed and digital media

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Grundfos: Orchestrating an Industrial IoT Monitoring Ecosystem

Consolidating complex industrial telemetry into a singular, actionable monitoring interface

I architected a high-performance command center for Grundfos HVAC and Booster systems. Applying Information Ecology principles, I engineered a data-dense dashboard that ensures real-time system health is visible, manageable, and resilient against operational failure.

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Grundfos: Globalized Design Governance & Multi-Market Localization

Orchestrating a systematic framework to manage complex UI phrase strings across 32 languages

I engineered a centralized Strings Governance Model that decoupled text from the hard-coded UI, allowing for seamless localization across the global product suite. This ultimately unified the global user experience across 32 languages.

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Optimizing the Renters Insurance Ecosystem

Creating a better user journey for the renters insurance product

The Renters insurance product needed a facelift and a new user flow. My role was to create user research, decide on a new flow, create low and high fidelity prototypes and do an other round of user testing on the new flow.<

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Design System Governance: TheGuarantors

Developing a completely from scratch UI kit to fulfill the needs of the design team

Creating a comprehensive UI kit that serves as a cohesive design foundation for all your products, resulting in a consistent and visually appealing user experience.

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Nets: Enterprise Platform Consolidation

Portal designs for both Issuers and Nets users

My role is to work with stakeholders, SMIs and users to create a better UX/UI design to convert legacy systems into a modern platform where users can perform their tasks more efficiently and intuitively.

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Crisis Response: Contactless Health Security

A micro application for checking contractors as a part of the response to the pandemic

We developed the app for a specific customer at Totem Building Security, a commercial real estate risk management SaaS solution. As a response to the Covid-19 pandemic, the customer needed a micro-app to help them monitor the health of their contractors who come into the buildings..

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Permission level-based unique interface

Dashboard and UI design for the different user groups based on their role and permission level

I created user and permission groups for new team members so the system has a clear understanding, which users should see which interface. With the user role-based work interface, users only see the necessary functions and information. With less unnecessary information, all the key dashboard features are visible on the top level, raising efficiency.

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Niagara API Monitoring Ecosystem

Dashboard design for the different API integrated control systems

We redesigned the monitoring interface for one of Totem Building Security's clients, IB. With the new Niagara control system API, they have a more up to date and reliable overview of the managed portfolio without the possible human errors.

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Scaling Sustainable Supply Chain Discovery

Creating a directory for GreenHive, a company who prides itself finding the best sustainable suppliers and help entrepreneurs to find them.

The goal was to create a filterable directory for each business sector, and to give a place for each supplier to shine. I wanted to create a page that appeals to both suppliers and enterpreneurs.

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Digitizing Academic Excellence in Southeast Asia

Color coded navigation system between the different parts of the website

Southeast Asian College (SACI for short) is a school in the Philippines for paramedical and hospitality students. Their website was very outdated both on the interface and on the experience. I have created a menu system that is intuitive for the visitors to find their way.

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RedSoda: Automated Wedding Booking Ecosystem

A multi-choice booking system for a company of musicians who specialized in providing music for weddings

I was asked to develop a booking system to the RedSoda website providing different wedding music packages for all sizes and all kind of ceremonies.

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What can I do for you?

I like to offer an end to end experience, from design to implementation

Strategic Leadership


Stakeholder Management

Aligning PMs, POs, and Global Teams.

Process Optimization

Streamlining design-to-dev handoffs & Phrase automation.

Design Governance

Leading Material Design transitions and library management.

Localization Architecture

Implementation of automated 32-language workflows.

Product Design & UX


Information Ecology

Architecting complex HMI and system structures.

Web Communication Design

Applying Cand.it principles to digital strategy.

User Research

Deep-dive personas and investigative user flows.

Multi-platform Design

Responsive solutions for Web, Mobile, and HMI.

Technical Ecosystem


Figma & Prototyping

Expert in Figma, Sketch, and InVision.

Collaboration & Strategy

Mastery of Miro and Jira/Abstract management.

Adobe Creative Suite

Expert in Photoshop, Illustrator, and Premiere Pro.

Modern Web Dev

Custom WordPress, CMS systems, and SEO optimization.

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