Problem
This project was based on the experience of entrepreneurs who are committed to sustainability. When the founding members wanted to set up an eco-friendly business, they found out, it is hard to find the right, trustworthy suppliers. It took them hours of search, especially if the suppliers are from another country. That's why they sat down and established GreenHive, a one-stop-shop solution for all needs. My role was to create the visual interface for their idea. The main challenges I had to face were a responsive, mobile first approach, and a product based filtering system.
Solution
I wanted to create strong foundations for the directory. I created a style guide with typographic system, icon library, colour palette and card + shadow styles.
Methods we used
- Competitive analysys
- User personas
Design system
By analyzing their components, the site was lacking a strong foundation. Organizing the style guide consists of re-establishing the typographic system, icon library, colour palette and card + shadow styles.